
WE Marketing sponsors the 4th Brazilian Congress of General Medicine (CBMG) of the AMB
WE Marketing is honored to be a sponsor of the 4th Brazilian Congress
Doctor, if you are looking to attract more patients and become an authority in your city or region through efficient digital strategies that follow the ethical standards of medical advertising, we can help you.
Frequently Asked Questions about Logo Design for Doctors. Is it still worth having a logo as a doctor in 2025? In our analysis, yes, it is still worth having a logo as a doctor in 2025. The importance of a well-defined visual identity, including a logo, remains relevant for several reasons, especially in a constantly […]
With Paid Traffic for Doctors, you boost your presence on Google and on social media even further. When you invest in Paid Traffic, you show up for your potential patients right at the top of Google’s search results when they search for your medical specialty. On social media, you can […]
Why is website development for doctors important? If you are a doctor looking to attract more patients to your practice, creating a website can be a great strategy. A well-designed website can be an excellent marketing channel, allowing you to present your specialty and the treatments you offer to a […]
Turn your clinic’s WhatsApp into a 24/7 patient service machine. Stop losing patients because of slow replies. You invest in ads, social media and your office… but when the patient finally reaches out, what happens? Slow responses. Lost appointments. The patient chooses another doctor. The reality […]
When you are looking for a professional or need to hire a specific service and don’t know where to find it yet, where do you search? Your answer would probably be Google, right? Patients follow the same logic when they need to book a medical appointment and don’t have a doctor they trust yet. That’s why […]
InvisibleCRM automatically analyzes your practice’s WhatsApp and shows where your patients come from, which ones booked an appointment or procedure, and the return on your investment by channel — without your receptionist having to fill anything in.
WE Marketing is not a conventional agency like the ones you are used to seeing out there. In other words, we do not serve clients from many different industries such as retail, fashion and others.
We are a digital marketing agency 100% focused on the medical field, operating since 2014.
The goal of WE Marketing is to help you attract people who are interested in you, your clinic or your practice through paid traffic on Google and Instagram, leaving you free to do what you do best: take great care of your patients.
With experience in digital marketing since 2014, we use Inbound Marketing, SEO, Ads, Social Media and WhatsApp strategies through a tested and proven methodology for attracting and acquiring patients.
WE Marketing is made for every doctor, from recent graduates to professionals with many years in practice. The Definitive Method for Winning Private Patients is more than results: it is a lasting change for you, your clinic or your practice.
✅ A qualified multidisciplinary team of more than 20 professionals specialized in digital marketing, paid traffic, website development, content production, artificial intelligence and marketing automation
Released by the founders of WE Marketing in 2024, this book is an essential tool for doctors who want to dive into the digital world but feel overwhelmed or unsure where to start. (Available in Portuguese.)
At WE Marketing, all of our strategies are developed in full compliance with the current medical advertising regulations. We work responsibly and respect the ethical guidelines of the profession, ensuring that your digital presence is safe, trustworthy and aligned with the principles that govern medicine. Our commitment is to build solid results for your career, always preserving the ethics and credibility that you and your patients deserve.
Your experience with WE starts here. Check out our free video content (in Portuguese) about digital marketing for doctors, practice management, medical advertising and other related topics.
In this episode of WE Cast, Edson Medeiros interviews Thiago Martins, a medical marketing specialist for dermatologists, for an insightful conversation about the best strategies for dermatologists to grow in today’s market. With a career focused on…
In this episode of WE Cast, Edson Medeiros welcomed attorney Paulo Vitor Petris Tambosi, who holds a master’s degree in Law from UFSC and specializes in healthcare tax law, to discuss a topic that impacts…
In a recent episode of WE Cast, Edson Medeiros welcomed medical marketing specialist Mariana Ávila for a conversation about 360 Marketing for hospitals. With more than six years of experience in healthcare…
A recent episode of WE Cast featured Dr. Carlos Eurico Pereira, a pulmonologist and medical career mentor. The conversation explored paths to building a sustainable medical career, going…
With the growing relevance of digital marketing, especially intensified during the pandemic, many healthcare professionals realized the importance of establishing a solid presence on online platforms. If you, as a doctor, haven’t started your…
With the rapid advance of digital transformation, an online presence has become essential for professionals in many fields, including orthopedic surgeons. Many, however, still hesitate to explore digital tools such as websites, social media…
In recent years, social media has become an essential tool for professionals in many fields, including medicine. For urologists in particular, a digital presence has proven to be a powerful ally in winning new…
As a psychiatrist, you have probably faced patients who resist treatment because of prejudice or misinformation about mental health. Today, digital marketing can be a powerful tool to break down these barriers and…
A digital presence is an indispensable tool for professionals in every field, especially in medicine. For orthopedic knee specialists, the internet offers a unique opportunity to expand their visibility and connect…
As a plastic surgeon, you have probably realized that, in addition to performing surgeries with excellence, it is essential to stand out in the market to attract more patients and strengthen your reputation. However, with growing competition…
[Adapted transcript of the video “How to do medical marketing without breaking the medical advertising code” – YouTube] A digital presence is essential for doctors who want to win new patients, strengthen their authority and stand out…
Investing in marketing is essential for the growth of a medical practice, but knowing where and how to spend your budget is key to making sure that investment really delivers results. Step 1: Identify Where…
How to Choose a Management System for Medical Practices: Insights from Felipe Bastos. In a world where technology is becoming more and more essential, choosing an efficient management system for medical practices is…
Medical advertising has gone through important changes with the new CFM Resolution 2336/2023. If you are a doctor or work in medical marketing, it is essential to understand these updates in order to communicate ethically, safely and…
When we think about medical marketing, social media platforms are essential tools to expand your presence and attract new patients. Among so many options, YouTube deserves special attention. Here are three reasons for you to start…
Unveiling the 10 Biggest Challenges of Medical Marketing: Strategies and Solutions. In the dynamic world of medical marketing, healthcare professionals face unique challenges when trying to position themselves in the digital market. In the recent episode of…
A doctor’s routine is intense, full of commitments and responsibilities that take up most of their time. That’s why lack of time is one of the biggest barriers to investing in medical marketing. But…

WE Marketing is honored to be a sponsor of the 4th Brazilian Congress

Edson Medeiros, of WE Marketing, joins the program of the 32nd North-Northeast Congress of Ophthalmology

Edson Medeiros and Waldeir de Jesus, of WE Marketing, join the program of the 2nd

Edson Medeiros, of WE Marketing, was a speaker at the 4th Brazilian Congress of Medicine

What do Artificial Intelligence tools answer when a patient looks for an ophthalmologist in your

Excellent management and strategic marketing are fundamental pillars for the success of

KDEA 360 Magazine published the article Doctor Positioning on the Internet: Specialist points out 5

MEDICAL MARKETING TRENDS FOR 2026: WHAT WILL CHANGE AND HOW TO PREPARE

The Sala da Notícia portal published the article WE Marketing: The marketing agency

WE Marketing attended the 2nd Brazilian Congress of Women's Cardiology (DCM

Medical Marketing on Instagram: Tips for Doctors to Increase Their Sales Through Social Media Strategically Maximizing the

Instagram for Doctors: Maximize Patient Acquisition with Ads. Unveiling the Power of Instagram

Google Ads for Doctors: How to Improve the Return on Your Ad Investment. Google Ads for

How to Create Optimized Landing Pages for Your Google Ads. Introduction to the World

Campo Grande, Brazil — Advertising students in the 2nd and 4th semesters at

WhatsApp communication between doctors and patients has become national news. In an article published by

Issue 12 of SNNO Magazine, published by the North-Northeast Society of Ophthalmology, highlights a survey

A basic guide to marketing for medical clinics: learn simple strategies to attract patients and grow, even without any marketing knowledge.

Marketing for Medical Practices: A Complete Guide. In today's landscape, where competition is ever

Learn how to develop an effective sales strategy for doctors, including marketing techniques, patient relationships and resource optimization. Discover the best practices to increase revenue and improve patient satisfaction.

The Brazilian Association of Digital Agencies (ABRADi) announced the members of the new board for the

Google Analytics is a powerful tool to track the performance of your medical website. Learn how to use it to boost your marketing strategy!

Content marketing is an essential strategy for medical marketing. Learn how to use it to attract more patients!

Do you know what a Squeeze Page is? Learn how to use it in your Medical Marketing strategy.
The decision to hire a digital marketing agency for doctors depends on several factors, such as your goals and available budget. The best choice is always to hire a company that actually uses the strategies it proposes.
For long-term strategies, SEO (Search Engine Optimization) and YouTube are great channels to work on. SEO is a strategy that, although it takes time to show results, guarantees a solid and lasting presence on Google. When your website or blog is optimized, it attracts organic visitors, that is, people who are […]
For medium-term medical marketing strategies, Instagram for Doctors stands out as an excellent choice, because Instagram is a visual platform for sharing photos and videos, perfect for doctors to connect with their audience, especially doctors who work in aesthetics-related fields. In addition, Instagram […]
In general, for most medical specialties, Google Ads is the ideal channel for short-term medical marketing. Why? It shows your ads immediately when someone is searching for your field on Google. That way, you appear right at the top of the search results. In addition, you choose who sees the […]
Doctors are allowed to advertise on the internet, as long as they comply with the rules set out in the medical advertising guidelines established by the medical council. Types of advertising doctors cannot do: if by advertising you are thinking of those traditional, flashy retail-style campaigns […]
Yes, WE Marketing works remotely. We are able to serve clients in many cities and states across Brazil, and we also work with doctors in Portugal. We have experience collaborating remotely with medical professionals from many specialties. Using online communication tools such as WhatsApp and Google […]
Absolutely, Medical Marketing can be applied to every medical specialty. Here at WE, we developed a personalized method called the WE Protocol, designed to help doctors win more patients regardless of their field. However, it is important to note that specialties with more specific target audiences require alignment […]
Investing in marketing is a strategic and essential decision for the growth and success of any business, including the medical field. Although marketing has a cost, it is important to remember that what can be “expensive” is not investing in marketing while your competitors are doing exactly that. In an increasingly competitive market, where […]
When it comes to strengthening your digital presence and winning new patients, especially through Google organic search or paid traffic campaigns on Google Ads, having an attractive, results-focused website is essential. Here at WE Marketing, we believe that our safe harbor on the internet is […]
1. The Artificial Intelligence tools revolution. Do you remember the Lensa app, which used AI to create amazing avatars and went viral on Instagram a few months ago? AI-based tools capable of analyzing data, automating processes and much more are already widely used, and this trend is likely to grow even further this […]
In the fast-paced and highly connected world we live in, marketing plays a crucial role in helping doctors win more patients. There are several medical marketing strategies that can help professionals reach their goals. Two very effective approaches today are content marketing and paid traffic. Content marketing […]
Both Google and Instagram play important roles in medical marketing. Each platform has its own particularities and unique advantages, and a combined strategy is recommended to get effective results. Google is often the first choice for patients looking for information about health problems, symptoms or general curiosity. Most people […]
All of our medical marketing services and courses comply with the medical advertising rules set by Brazil’s Federal Council of Medicine (CFM) and the Regional Councils of Medicine (CRMs).
According to the rules established by the Federal Council of Medicine (CFM) in Brazil, there are some restrictions and prohibitions in medical marketing. These guidelines aim to protect the integrity of the medical profession and patient privacy, and to prevent misleading or unethical practices. Some of the main restrictions in medical marketing according to the CFM include: Sensationalism: It is […]
You know when you are scrolling through Instagram and a post labeled “sponsored” shows up? Or when you search on Google and the first results are ads? These are clear examples of paid traffic, strategies in which companies invest to deliver specific content to you. Paid traffic is a powerful strategy […]
LOGO: A logo will start to set you apart from your colleagues and give your patients a more professional image of you. WEBSITE: The big advantage of having a medical website today is using it to win new patients through Google Ads. PRACTICE MANAGEMENT SOFTWARE: Practice management software […]
Yes, traditional digital marketing and medical marketing have significant differences in terms of strategies, regulations and target audience. In other words, you should not use the same techniques used to promote a retail company in a doctor’s strategy, which is why here at WE we are 100% focused on healthcare. This happens because […]
Get in touch with WE Marketing. A specialized consultant will carry out a preliminary analysis and deliver a report showing the growth opportunities for you, your clinic or your practice.
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